Saturday, May 17, 2008

4 Modern Trends in Logo Design

Two largest vital parts of your marketing campaign are brochures and flyers. It is always important to do your brochures, maps and pamphlets with an overall design in mind. You want to project the image of your company, as it is favourable and stick in the minds of your customers. The best way is to have an interesting and unique logo, and plant as anything you print.The next question arises, how to design a logo that is not only catchy and unique, but also modern . Well, the answer is to keep up with the latest trends in design. Let us now look at the four hottest trends in today logo market.WavesCompanies who want to project an image of smooth and rapid movement could go for waves in their logos. These waves create a positive image to clients and also for making drawings attractive. The shape of the waves, and color fading model used within them, are very adaptable to other types of items included in the logo. Waves were quickly brought the ranks of the population logo designs.Web 2.0According the definition in Wikipedia, Web 2.0 is a trend in the use of World Wide Web and web design technology which aims to facilitate creativity, the information and collaboration between users.Creativity, information exchange and collaboration - All three are important for a company trying to establish itself. But Web 2.0 is a trend, not a particular type of design. However, his popularity has risen so high in a short period of time as in the logo business, Web 2.0 has come to be defined as any new, innovative and trendy logo.There are certain characteristics that distinguish models 2, 0 Web. They have bright colors, sharp and brilliant icons surfaces.TransparencyTransparency is the ability to see through something. This concept could not register a logo. You want your customers see your logo, not see through. But transparency has two main advantages: it is easily adaptable to other models and it is wonderful to a customer by focusing its attention on spot.3D Images3D logo was a logo for years. But logo designers are facing problems 3D design logos. On the one hand, make a 3D logo in the same way on paper than on a computer is not always an easy task. But the new trend logos 3D is to create an organic effect. The idea is to show the living image and original at the same time, without being too intense. This has become an effective technique in logo.
Source: http://www.articlesbase.com/graphic-design-articles/4-modern-trends-in-logo-design-395247.html
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