Saturday, September 27, 2008

Are You Being Represented by Boring Business Cards?

Are you being represented by the boring business cards? Business cards, each company has, but how important are they? The average business owner believes that his business card to be simply a way of reminding people to their contact information. Taking a look at most of the cards is shown that there are boring, and uncreative attempt to convey basic facts only. There is nothing unique or special about them, nothing that will catch someone? S eye. During my tenure in the marketing department in designing a printing company and the name of flavor design and printing ink studies, I discovered that having a single business card is invaluable. Often, after a business card designed by our design department, a client we call one or two months later tell us that their business had nearly doubled since it began delivering its new business cards only . He also had several customers tell us they had decided to hire us just because of how impressed by our own company? S unique business cards were. What most business owners do not realize that it is a business card may be the only time a customer has an opportunity to judge the quality of their business. If a potential customer receives a business card that is generic and boring, which instantly reduces your subconscious view of that company. However, the opposite is also true, if that person is given a unique and eye-catching business card, the card to add value in the minds of consumers. In today? S world, image is everything. A small-business person can appear to be a multimillion-dollar Fortune 500 company. Again, the opposite is also true, unfortunately. Most employers understand this concept when it comes to big things like Web pages, ads, etc., but most ignore the value of having a single business card to leave with potential customers. The need for an impressive business card is multiplied exponentially when a company is trying to market in an extremely competitive genre, as consumers are constantly bombarded by advertising the same in all companies seem to offer the same product or service. What you apart? When potential customers you compare to its competitors, which would encourage them to choose you? If your card is not to them, may decide to use another company instead of yours, and if you work in a reference market-driven, you can understand the potential of each client with what friends and family to your business . Can you afford not to have a unique business card designed? For examples of eye-catching business cards designed to taste of the Studies of ink, take a look at the examples below:
Source: http://www.articlesbase.com/graphic-design-articles/are-you-being-represented-by-boring-business-cards-577456.html

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