Logo Design Mistakes – Your Existence Questioned!

Take, for example, some of the success in business logos today. Nike, McDonald's, FedEx ... they have something in common. They are simple, clean, small and targeted. Here are some errors that we see all time.1. ReadabilityOften logos are designed for one purpose, but later realized that it is necessary on several forms of media. In today's technology, it is necessary that your logo is available in several sizes and formats and on each of those needs to be legible.2. Amateur DesignLogo design is no place for recruits and fans. You must hire a professional who is trained and experienced in working with companies to design the logo perfect for adapting their position. Investing in your logo to prove its value immediately. Be proud of your logo, which will eventually become a powerful sales tool. You and your company will enjoy the support of the mark if you take time to develop and designed by a professional designer.3. ConsistencyOften you encounter using the logos wrong colors, sizes incorrect, scales and even a bad stages. This will reduce your logo integrity and source of confusion for your brand. One of the most important objectives is to maintain consistency. Take the help of a style guide, which will provide simple rules on how to use a logo.4. ComplexityFirst, if your logo is complex, it will cost more. The use of images, gradients, too many colors and fonts, it is difficult to reproduce rapidly, causing an increase in costs. In addition, if your logo is too busy, it will be less than a impact.Do not go for clipart or type of stylized logos. Stylisé type could be good for you, but it? S highly unlikely your clients or customers will notice that your logo or store. A logo can be complex if too many fonts are used, which will eventually make your logo-readable.5. Inapproprié WordingMake sure your logo speaks to customers covered by your company. Often you? You will find the logos using some without image or use techniques that speak to the wrong audience. It is strongly recommended not to include in your logo: long-chain wordsPotentially offensive wordingMission statements6. Designed for a single MediaMost business owners do not realize that a logo designed by an amateur will not work in all media today. Logos professionally designed work in all applications on the Web, e-mail, print advertising and more.The most important sales tool for your business is your logo. Your goal is to get people to remember you. Having a consistent and simple logo, the probability of achieving this objective is greatly increased.
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