Sunday, August 31, 2008

How to Make a Flyer! – Hot Design Tips on Designing a Flyer That Sells

Do your flyers lack of pizzazz and personality? Is it to capture customers who want to work? As your company? S in-house graphics person? Perhaps more by default than by intent? You? Under pressure again to be a jack / jill-of all kinds. Want to learn how to make a brochure that sells, but has little time to master advanced design and marketing. His current challenge is to learn to do a bit more to get much better results - quickly and painlessly. How can we improve? What techniques can be applied now? 3 Flyer Take these tips to heart. Using them constantly saves time in the long term and attract more customers. 1. Using digital photography and illustrations to capture the attention and tell your story Establish a visual focus of his steering wheel with a design to attract attention photograph or illustration. Take your pick from photo libraries on the Internet or hire an illustrator to make a custom illustration. Some quick tips: Place your image stronger in the upper half of the page where you will get the best visibility. Using a large picture makes a strong impression that several smaller ones. Group several small images so that together form a single element. Juxtaposes a small image with a larger one for contrast. The results? Photos and illustrations will help you add eye appeal that translates to "buy" appeal. 2. "Hook" customers with persuasive writing and a "call to action" Make a habit of doing these two things: Use words persuasive that "hook" their interest, and include a clear call to action in each brochure. What can you do to make your flyers more effective? Applying these basic concepts: Create a catchy title of provocation or who knows you are writing and to keep their preferences in mind as you write every word. Put your message in terms of "you" instead of "I" or "us". People do not care about what "we" offer, but worry about how your product or service can make their lives better. Be clear to your readers what they should do, think, believe or as a result of the information you read this. State of its intention as a command? Known as a "call to action". It can be as simple as "Call today" or "Buy Now". The results? The point of the entire design of its steering wheel is to encourage potential customers to take action! Whether? S send an e-mail or pick up the phone and call you with details wordsmithing persuade your prospects to take action. . . ! 3. That limited to 2 typefaces with their families to give their ruffle a unified command and professional aspect, we recommend limiting the number of sources you use. It is better to use a source (preferably a bold) to its holders and other family sources for the body copy. (A family is related to all styles that come with the source, and often include bold, italic, bold italics.) You can use italics or bold changes within the family to pull citations or call-outs, titles and sidebars. The results? Its design flyer will be unified and professional, giving your company integrity in the marketplace.
Source: http://www.articlesbase.com/graphic-design-articles/how-to-make-a-flyer-hot-design-tips-on-designing-a-flyer-that-sells-540861.html

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