The Marketing Power of Postcards!

Postcards can be one of the most effective tools in advertising, if you use them. When I started my business, Small Business Promotions, literally, I had no money. I went to college and my funds were allocated for tuition and books. I had a dream and is determined to give it a try. My first experience the power of a postcard has come when I decided to print up to two postcards on my printer and click on the streets to start my marketing campaign. These cards are all black ink on yellow paper, nothing fancy. I distributed about 50 different cards to business owners in a community of busy business. I chose business because I thought they were my best prospects, since I was a graphic design and printing business. I must confess that it was not easy, but I was motivated simply because there was no alternative for me at the time. It was more a situation of survival for me. Another motivating factor was before I could make my little home office, I got a couple of calls. People are already starting to show interest. I could go on and tell many stories of how I used to open postcards business, sales, and establish business relationships. However, let me summarize by providing some important facts: I've never stopped using postcards. Why? Because, after experimenting with various methods of marketing over the years, I've come to the conclusion that postcards, whether by direct mail, distribution, or however you decide to use them are very effective marketing tools. I do not use more simple black ink, because the cost of color postcards become so cheap. It is better to use a business card with color and graphics. Here's why you can not overlook the postcard as part of your plan resources. -- Time is money and people are very aware of the value of their time. The postcard addresses this perfectly because you can provide a short message in a minimum time. -- If you have an idea of what time you can take this idea from conception to distribution before the day is done. Postcards can take all budgets and you can produce a quantity that businesses of all sizes can benefit? small, medium or large. You can earn a lot of money on your marketing budget since the two sides cards do not cost as much as other methods. -- You can buy 5000 four-color, professionally designed postcards, for less than $ 200. In some cases, less than $ 100. In the USA, the cost to post a 4 x 6 postcard is only $ 0.24. You have companies that will design, print and mail your postcards for you. Check www.DesignsnPrint.com Think about this, have you ever received a postcard in the mail and not, at least, considered? Postcards are real attention grabbers. They initiate contact with your potential customer. Here's how you can use postcards successfully and in a way that is beneficial to you: a) produce new Leadsb) make announcements to your existing database of customersc) Thank customers for their support and loyaltyd) Follow-up with prospects in the context of a campaigne) send traffic to your websitef) offers special discounts or generate more salesg) Seasons greetings with your logo and information in the crowded highway of your mail that clients receive all day You must make your request card attention. Yes people, this is the secret to having a piece of sending succeeded. One side of the card must send a message so powerful that the prospect will want to return it and read the other side. On the other side of the card you deliver the benefits of your company (just remember that the prospect is only concerned by what is for them). Provide a firm offer to create. List your details clearly. If I had to choose the most important part of the postcard outside contact information, I must say that the title. It must be powerful. It should be concise. It must be bold. use graphics if it is related to the message you are trying to convey. A nice clean graphic or image can be powerful, but overuse can be fatal for you marketing campaign. It all depends on your target market. When creating your text always think in terms of the benefit of your product prospects. Do product unique advantages. A very important element of the map should be the offer. Give your prospect a reason to act now! Remember that "FREE" is the most powerful in terms of supply. If you are in the sale of property, you may not want to send your postcard to a group of teenagers. I say everything, from zero on the right perspective and get better results. Many people make the mistake costly to produce their postcards, but they did not want to get prospects. In this case, you May and not produce the cards in the first place. They are not good sitting in your box. I encourage you to test the power of postcards today with a new approach. Just take this step further and follow the law. You get rid of competition and climb to come.
Source: http://www.articlesbase.com/graphic-design-articles/the-marketing-power-of-postcards-464232.html

Why Pay for a Myspace Design?

Why pay for a Myspace Design? Richie Design specializing in: website design, development custom HTML and Flash Richie Multimedia Design specializing in: website design, development custom HTML and Flash multimedia Web sites and custom design for the Internet's most popular social networking website and one of the best five-most trafficked Web sites in worldWebsites and personalized design for the Internet's most popular social networking site and a top-five most trafficked sites on the Web world.Myspace is one of the most recognized Web sites in the world and one of five top-trafficking most Web sites world.If you want to get the word from you, your company or band Myspace is the way to doing so. A beautiful page can increase your potential customers and you noticed. It is something that will keep your visitors coming back. Your profile may be a potential customer or the fans first impression of you, so it is essential to make an impression that will last. There's nothing like a unique custom myspace layout to get the recognition you deserve. Do not melt in your layout by default, are distinguished by a design personalized Myspace that you, your company or group that professionals edge.Richie design always provide you with unsurpassed quality and dedication to your project. With Richie Design you'll experience an exceptional level of personal service and flexibility. Your search for a site large affordable is finally over!
Source: http://www.articlesbase.com/graphic-design-articles/why-pay-for-a-myspace-design-464640.html

Designing Professional Brochures and Flyers That Get Attention

A pamphlet or brochure is often the first contact people with your company, which is why it is important to get a good first impression. In this article we will take a look at each format and provide advice to help you improve your piece through design.FlyersA flyer is traditionally a single leaf, usually the printing on one side. These are presented at events, shown at various locations mailed or directly to the customer. Flyers are popular marketing tools because they are relatively inexpensive to produce en masse, but too often, bad decisions to reduce their impact.One of the biggest mistakes when designing leaflets is the excessive use of police. Just because you have hundreds of fonts available on your computer does not mean you have to see how many people you can put on the page. A good rule of thumb is to not use more than three families, but some designers prefer to limit two.Most flyers use some kind of title, if a nice selection, bold type that is easy to read and create impact. If you feel particularly creative, you can opt for a more decorative, specialty police, but make sure it is easy to read.Next, you should choose one of the main police for your body text. This is not a place to be creative, so the gap fancy fonts here and go with the standard something that is easy to read. As police Arial, Helvetica, Verdana and Times are so popular because of their readability. Use one of them and you can not go wrong.Many amateur flyer use a design centered on the layout. This means that everything is centered in the middle. It is annoying and - with a large number of copies - may be impossible to read. Consider using a base, two columns grid system at your disposal circular. Divide your copy in two columns using either in tatters hunting left to right, or quite justified text. Anyway, he will seek a better focus layout.Also, consider spicing your flyer using graphics and clip art that are relevant to your information. Do not go above, si. Your graphics are intended to improve the play not to divert attention from it. Be creative with your layout by wrapping around your text or your clips using capsules effect.Black added to file folders and white are very good, but in today's digital color printing, color is a better investment that the black and white. People respond to color, if you use when can.BrochuresThere is a wealth of design techniques that can be used to make a brochure and more powerful attractive.Your choice of paper - especially the thickness - speaks volumes on your business. Going with a heavy toll adds elegance to the whole piece and can produce better print quality.Another excellent way to get a professional looking is to apply special effects or techniques to your room. These techniques are more expensive, but to make a real professional look.One important technique to consider is folding. Traditionally, a brochure is a single page model that can be printed on one side or both. However, you can get a multi-page layout creatively through the folds of the paper. A single sheet can be folded once to get a four-page design, or twice for a single six-page fold layout.Perforation is an excellent tool for merchants who have a special offer, or coupon, that the reader could easily tear. This can be configured as a postcard to mail to your company, or provide information that could be used for your shipment efforts.Another technical design to reflect east borehole. The drilling a hole in your brochure allows the reader to easily hang the brochure. This could be particularly useful if you print a calendar of events that the reader would like to keep handy.Professionally designed brochures and pamphlets should not be done by the unlimited budgets. All it takes is a big imagination and a little know-how to come with a catchy design that works.
Source: http://www.articlesbase.com/graphic-design-articles/designing-professional-brochures-and-flyers-that-get-attention-460598.html

How to Focus Your Graphic Design Projects

A professional Graphic Design Studio, whether large or small, has an approach based projects they handle. This methodology is changing the experience and the general obligation to their customers. A modus operandi is not only beneficial to the progress of the project, but also helps the client in the agency monitoring? Understanding and executing their needs. Approaching the design as a project helps to establish good rapport with the client and measures such as'? Brief?, Preliminary design, presentation, works of art and fantasy, and final production are very important and significant. Let us now examine each step is a more detail.What? Brief? A brief is nothing else but the idea of customers that they would like the draft look like. A good memory is very important for graphic design projects, because it gives an outline of a customer? S requirements for small design studio. The Graphic Design Studio read this brief? Between the lines? and transcribed in a project. To write a good memory and logic can be regarded as an art and good design studios can help the customer through the first few meetings to prepare the brief. In fact, the case is a session of brain between the two parties.The Design StageDuring the first briefing to the design of a project idea was available about the direction the website content will take. This is important for the graphic design studio? especially the smaller ones? to get an idea of the number of words or properties that space must be reserved and taken into account in the overall design or look of the site. It will also be the work of content authors really simple, because they can begin planning to blend the words that sell the product or service the customer. Another aspect which contributes to developing constructive and focused design east to consider the same industry, product or service trend and the user? Reaction of web design and content. What little information on the markets on the competitor is always in a good frame for good graphics studio and the customer. The signal is to select a design and content that really stands out above the competition! The studio is now their graphic design company and prepare draft presentation that will finalize freezing and project management.
Source: http://www.articlesbase.com/graphic-design-articles/how-to-focus-your-graphic-design-projects-460599.html

Blackboard Menus & Chalk Art Signs....are They Right for Your Business?

Menus & Blackboard Chalk ART sign .... Are your company? If you have customers walk in, then the answer is yes.Why? Bright, attractive and entertaining, table signs can attract clients in your My artwork is a combination of chalk, paint, pencil and pastel, creating deep, rich graphics and headings. Graphics directly to your customers eyes to read the menu or any sign. Most people will spend a very short time to read your menu, and then only remember the first few articles. Artwork can attract the eyes at the end of your menu.Consider a chalk board characteristic of art to complement your kitchen table top and decor.Counter tables may be placed at eye level. They are small, light and an excellent solution for institutions with little space.They can be customized to include your logo and / or mascot. Having training in the visual arts and illustration, greatly aid in the design or re emblems, logos and characters blackboard for menus and signs.Colours, themes and decor can be incorporated into your sign or a menu . Keep your surroundings consistent throughout your company. Use it to its full potential on your menu or sign.Prices products or written in chalk on blackboard menus or signs can be changed regularly. You give freedom to examine and modify the content, without having to buy a brand new menu board.The artwork and headers are sealed and smudge proof, making them easy to clean.Every table menu or sign is completely unique and individual to your business. No reproductions (like others) or vinyl lettering, so you will not see your table in another facility. For ideas and examples, please visit my site http://www.blackboardartworx.com.au
Source: http://www.articlesbase.com/graphic-design-articles/blackboard-menus-chalk-art-signsare-they-right-for-your-business-457522.html

Video Editing Services

High school students home, amateurs to professionals, business houses in the entertainment industry, the film never stops. The audio-visual medium has become an integral part of the work hemisphere. It became easier to shoot at the memory. It has become easier for companies of any document to the camera. But many are not competent enough to do the editing. Editing sequences charges may be tiring for anyone. But not for the professional editor, who knows his work. He knows what is the first cut and gives the final form of film, which makes it more interesting to watch.Editing is a specialized job. Video Publishing services are available for different needs of producers. Some vendors specialize in reducing images to businesses, some work exclusively for movies and television series, there are still some who help people modify personal videos, aimless kick on camera. Editing has to learn because it uses many techniques. With the digital format publishers have switched to non-linear editing formats. The use professional editors special effects, 3-D graphics for credits, and make sure that the film becomes interesting to watch. In the field, some publishers who specialize in animation. The video editing services area is very large and many have found their niche sectors to work "according to the sequence the publisher can decide how to modify the film and add others with animation and his background for the film. From professional writers working in high-tech follow-up to his last film production shape.Video Boston - TR Productions is the New England digital video production and multimedia leader! Whether you need a script presentation, a short video interview shot for a meeting or an entire site, we add the value of communications on projects big or small.
Source: http://www.articlesbase.com/graphic-design-articles/video-editing-services-454548.html

Graphic Designing Firms and Graphic Designers

The importance of integration in the design of Web sites has increased due to its favourable appeal and ease of use. It is difficult to imagine a site with only plain text and no design. These sites would not fail to reveal a door for visitors. Graphic design add the glamour quotient and make a site more interesting and communication. There are several companies graphic design in LA made quality graphic design services. The best design provide a full range of high quality, yet cost-effective graphic design services, including advertising, image development, web development, 3D and 2D presentation, etc.. Graphic design companies generally employ graphic designers who are qualified and to their clients? marketing and advertising. The professional field of graphic design in LA is dynamic and fast. Design experts seek to remain above trend in efforts to keep their work, especially when merging with marketing efforts, modern and avant-garde. Some experienced individuals serve as independent designers working on a free-lance. However, medium or large-scale projects, it is advisable to use the services of graphic design established companies. Adobe Illustrator, In Design and Adobe Photoshop are some recent software applications used in graphic design. We advise companies to find designers who are trained in the use of colours, the design process, in collaboration with artistic images, etc, to create designs and attractive. The design is a very effective tool in regard to the Internet and email marketing is concerned. The artworks produced by graphic can be used for a number of activities such as direct mail, advertising, marketing brochures, etc.. © Copyright 2008
Source: http://www.articlesbase.com/graphic-design-articles/graphic-designing-firms-and-graphic-designers-446841.html

Getting Design Work Done Better, Faster, and Cheaper

With a recession on the horizon (if not already here), you can hear the sound of business owners everywhere tightening their purse strings. Fortunately, there are many ways to help owners to reduce costs, improve turnaround times and improve quality at the same time? at least when it comes to graphic design. We all know the standard process for a banner ad, logo, business card, stationery, website, or a brochure designed: You find an agency or independent whose portfolio like.You you agree on a fixed-price or hourly rate.You provide a brief design or project outline.You wait, wait, wait and design coming in.You pay? if you? again pleased with the final result or not. The changes or new concepts are usually for an additional product is fee.There a better, more efficient to do the job: crowdsourcing through design competitions. I? See how it works: You post a statement on the design of a website as 99designs.com which saw more than 17000 whole designers.You a prize amount depending on your budget? It could be anywhere from $ 100 to $ ext 5000.You a design which briefly describes what you want.Within hours, designing the world begin the presentation of concepts fully completed for your review.At the end of 2 -7 Days, you choose your design and pay the winner is designer.How easy? It is low risk, provide quick results, and you see what you get before paying. Depending on your budget, you? Ll typically receive 50-200 different models for your consideration. The spirit of competition and designers around the world means you? Ll ultimately end up with a superb design at a fair price. That? S the power of crowdsourcing. Here are some tips to keep in mind for your next competition: The more money you offer, and more descriptive of your project brief, the better the final outcome. The description of your project shouldn t afterthought.During be a competitive process, will give its opinion early and often. Competition sites such as 99designs.com allow you to evaluate each entry using a 5-star system as well as written comments. Ideally, you should set aside some time each day to review entries and provide comments and reactions. As a result, designers are working hard to meet your needs.After your competition ends, declare a winner quickly. Designers hate uncertainty and the winner will want to be paid quickly. So for your next project design? If? S advertising, business card or a flash animation? Don t outsource, it crowdsource! I? M sure? Ll never look back.
Source: http://www.articlesbase.com/graphic-design-articles/getting-design-work-done-better-faster-and-cheaper-443541.html

Print Ready Vector Plastic Card Design Guide

For graphic designers, it is important that you deliver finalartwork in a state ready to print your client. There are several important points for your attention. I am Eason, worked in the art department of a card printing plant for a couple of years. So I know a little about the illustrations ready to print. So, I come here to shear my experience with you guys, especially for freshmen in this area. I am not a native English speaker, so it must be a lot of mistakes in my writing. Please understand. Thank you. Ok, I now.1 begin. Software, file format: Most plastic card manufacturing CorelDRAW use and illustrator. They accpet as various file formats:. Cdr,. Ai,. EPS. tif ... etc. Personally, I recomment cdr or interim version. Many people export files in pdf format, but for some special effects in the artwork, it affected after May plasticcardonline printer import works of art in their software. So it is best that you can provide a very "original" artwork.2. Vector or bitmap: It is always something very tuff plasticcardonline for printers. Many customers supply of low-resolution photos (300dpi below), generally, it seems unclear to follow, these files is not good for plasticcard full-color printing. In my experience, if the picture is small, the resolution is not a big problem, sometimes 72dpi. As a customer like getting photo of the Internet, these photos are always low-resolution 72dpi combat. If reducing the size to 25% in the resolution would be sufficient. When you create a work of art, it is ok to keep pictures as bitmap, but make sure the rest of the text and blocks of color / form / linearts are vector. For the best result for printing, vector artwork can be printed forms very sharp and clear. And another thing you need to pay attention if the customer is to supply as a low-resolution jpg logo. You have to recreate it is vectorized. No body want their logo unreadable.3. CMYK, RGB, colors: For the CMYK printing is the most popular. RGB is for the web, never use. And some customers need accurate color, you must use color Pantone for match.4. Text and the police: as I mentioned above. The text must be a vehicle to ensure that the best result for printing. You must be careful when you finalartwork exporters, all fonts must be converted into lines. Or you must provide are used in works of art. Otherwise, when the plasticcardonline open your printer works of art, the police will change. It's very dangerous. Not only the police, that it changes, the layout May also be affected. It is therefore quite important and always ignored by some designers. And for some works of art, even now it is confirmed, you or your client May amend the text of contact in the near furture. For this review, do not text, save the cast works of art. This can save a lot of time. Other wise you May we never know what is.5. Bleed! Bleed! Bleed! This is the most common mistake for new designers, art plastic card must be at least equal to 3 mm. The sampling zone must be consolidated with the main works of art, this area me off. Where do cut, they are not always clear cut. So make sure the text, logo never too close to the egde of the card. The following size specifications May assistance. And if you need vector CorelDRAW template file, you can download here.6. Corpmark, cutline: Make sure finalartwork corp mark showed on works of art, it allows your plasticcard manufactor locate the cutlines.7. Signature stirp, tape, burning, serial number: When you make the design, if it burning as memership cards. Pay attention to the rear, so that burning arrea will not affect the signature on the back if it has one. Are the same texts. Embossing text font name is the ROC. Thermal serial number is printed black only. So need to pay attetion the background color. If it is too dark, add a white square. Emobssing may be gold, silver, balck tipped.8. Silver foil, UV: If you want to add sheets of silver / UV the plasticcard. Make a separate layer with corp mark. Solid black, so the printer can plasticcardonline locate correctly.That Everything I have recently, I will continue to update this guide hope it will be useful with the new guys. Any body who want to give me any suggestions or need help, pls email me: works of art plasticcardonline dot com.
Source: http://www.articlesbase.com/graphic-design-articles/print-ready-vector-plastic-card-design-guide-438856.html